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Creating the logo designs is an art which need lot of techniques to make it remembered among customers forever. It is the initial attraction to every business to represent people about your business. Create nature and color of your logo according to the media your select to display it, make its look fresh and trendy and not outdated. The cost of the logo designs depends on color you choose, where the four color logos are expensive than other at the time of business card printing or stationary. It is one of the most important techniques to grow your business indirectly, avoid using complicated designs where it is not recognized or remembered by people. Select the designs carefully where the pictures of it are shown as miniature versions to your customers, unfit selection turn your logos as colored blob and lack its clarity. Avoid decorating your logo design with more colors even though design companies allow you to use maximum colors without extra charge. It may give good look on web but lose its clarity when you use it in sending fax and also give you more printing cost. Regular fonts are better than fancy fonts and it makes you easier at the time of reprinting or reproduction. Vector graphics are advisable which gives you more advantage and do not lose its clarity when you resize it and consume low memory capacity in your PC. CMYK or RGB colors can be avoided as it will not suit your black and white images of logos.